BUY ME A MATCHA - PRESS KIT TEXT
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NAME
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Write it exactly:  Buy Me a Matcha
  - Capital B, capital M (Me), capital M (Matcha), lowercase "a".
  - Never: "BuyMeAMatcha", "Buy Me A Matcha", "buy me a matcha", "Buy me a matcha".
  - Short form used by members: "Matcha".
  - Web address (lowercase, one word) is the only exception: buymeamatcha.app

ONE-LINER
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Buy Me a Matcha is a friends-only app for people in Tokyo who speak English. Match with someone nearby, pick a café, and meet one-on-one over a matcha or a coffee.

SHORT (about 25 words)
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Buy Me a Matcha is a friends-only iPhone app for people in Tokyo who speak English. Match with someone nearby and meet one-on-one over a matcha.

MEDIUM (about 50 words)
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Buy Me a Matcha is a friends-only app for people in Tokyo who speak English. It is not a dating app. Pick your area by the station you know, send a "matcha" to people you'd like to meet, and once you match, the app helps you pick a café and a time to meet one-on-one.

LONG (about 100 words)
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Buy Me a Matcha is a friends-only app for people in Tokyo who speak English. It is not a dating app. It is for anyone 18+ who can chat in English: newcomers, international students, working-holiday makers, expats, and English-speaking Japanese locals. Set up a profile in English, pick your area by the station you know (no GPS), and send a "matcha" to people you'd like to meet. Once you match, the app helps you pick a café and a time, and you meet one-on-one. An "Only women" setting means you only see women and only they see you. Free on iPhone, with optional extras.

FACTS
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Where:     Tokyo, Japan
Platform:  iPhone (App Store). Android is coming.
Price:     Free to use; optional extras in the app.
Safety:    "Only women" (or "Only men") setting; age range; block and report on every profile
           and chat, reviewed by a person; no precise location; 18+ only; plans built around
           public cafés.
App Store: https://apps.apple.com/app/id6812136996
Website:   https://buymeamatcha.app
Instagram: https://www.instagram.com/buymeamatcha.app/
Contact:   support@buymeamatcha.app

OFFICIAL LOGO
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A white takeaway cup (with a straw) holding a pink and matcha-green drink, on a green
rounded-square background. Same as the App Store icon.
Any other logo shown for "Buy Me a Matcha" (rainbow, cartoon animals, a coffee cup) is not ours.

Logo use:
  - Don't stretch, redraw, recolour or add a shadow to the cup.
  - The green cup (buy-me-a-matcha-logo-cup-green) goes on white, cream or dark backgrounds,
    never on a green background.
  - The white cup (buy-me-a-matcha-logo-cup-white) goes on dark, photo or green backgrounds,
    never on white or cream.
  - Brand colours: matcha green #7FB03F, sakura pink #F9C4D6, white #FFFFFF,
    cream #FAF6E9, deep green #2E4A22.

NOT TO BE CONFUSED WITH
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Not affiliated with Buy Me a Coffee.
Also not related to MATCHA (matcha-jp.com, the Japan travel magazine) or to matcha café finder apps.
